North America Expertise Correspondent
Enterprise reporter

Apple says it’s shifting manufacturing of most iPhones and different gadgets to be offered within the US away from China, which has been the main target of President Donald Trump’s tariffs.
Nearly all of the iPhones sure for the US market within the coming months will probably be made in India, whereas Vietnam will probably be a serious manufacturing hub for gadgets like iPads and Apple Watches, chief government Tim Prepare dinner says.
It comes because the know-how large estimated that US import taxes might add about $900m (£677.5m) to its prices within the present quarter, regardless of Trump’s resolution to spare key electronics from the brand new tariffs.
The Trump administration has repeatedly mentioned it desires Apple to maneuver manufacturing to America.
The estimate comes as corporations all over the world are scrambling to answer the massive shifts in international commerce triggered by Washington’s commerce insurance policies.
On a name with buyers on Thursday to debate the agency’s monetary efficiency, the Apple boss appeared eager to attract consideration to its investments within the US.
Mr Prepare dinner opened the dialogue with a reminder of the corporate’s plans to take a position $500bn throughout a number of US states over the following 4 years.
Made in India
He additionally mentioned Apple is shifting its provide chain for US-bound merchandise away from China, however it’s India and Vietnam which can be poised to be main beneficiaries of that transfer.
“We do count on the vast majority of iPhones offered in US may have India as their nation of origin,” Mr Prepare dinner mentioned.
In the meantime, Vietnam would be the chief manufacturing hub “for nearly all iPad, Mac, Apple Watch and AirPods product offered within the US”.
China will stay the nation of origin for the overwhelming majority of whole merchandise offered outdoors the US, he added.
Nonetheless transferring manufacturing strains to India will take time and important funding, costing billions of {dollars}.
Shanti Kelemen, chief funding officer at M&G Wealth, instructed the BBC’s At present programme: “There’ll nonetheless be tariffs that influence the availability chains [for Apple] and a value to maneuver them and construct new factories.
“Apple have mentioned they wish to make investments $500bn over the following few years.”
Apple shares had plummeted after Trump introduced his administration would levy “reciprocal tariffs” on merchandise imported to the US, with the purpose of persuading firms to fabricate extra within the US.
However his administration confronted important strain to reasonable its plans. Shortly after the tariffs went into impact, it introduced that sure electronics, together with telephones and computer systems, could be exempted.
Uncertainty reigns
For now, commerce turmoil has left Apple’s gross sales unscathed.
The corporate mentioned revenues for the primary three months of the yr rose 5% from the identical interval final yr, to $95.4bn.
Amazon, one other tech large whose outcomes have been being carefully watched for indicators of tariff harm, likewise mentioned gross sales have been holding up, rising 8% year-on-year in its North America e-commerce enterprise in the newest quarter.
It forecast related development within the months forward.
“Clearly no one in every of us is aware of precisely the place tariffs will settle or when,” mentioned Amazon boss Andy Jassy, whereas noting that the agency has emerged from intervals of disruption – just like the pandemic – stronger than earlier than.
“We’re typically capable of climate difficult situations higher than others,” he mentioned. “I am optimistic this might occur once more.”
New positioning
The shift of the iPhone provide chain to India was “spectacular” in line with Patrick Moorhead, chief government of Moor Insights & Technique.
“It is a marked change from what [Cook] mentioned a number of years again when he mentioned that solely China can construct iPhones,” Mr Moorhead mentioned.
“There may be a number of progress that Apple should present right here nevertheless it’s a fairly good begin,” he mentioned.
Amazon can be repositioning itself to extend resilience within the face of the tariffs.
The corporate mentioned it working to ensure it had a variety of sellers and Mr Jassy mentioned he felt the agency was well-positioned for the months forward, pointing to the agency’s scale and its position supplying on a regular basis necessities.
For now, it mentioned gross sales had not been harm by the tariff turmoil. If something, executives mentioned the enterprise could have benefited from some clients beginning to stockpile.
Total gross sales jumped 9% to $155.7bn within the first three months of 2025, in contrast with the identical interval final yr, whereas earnings surged greater than 60% year-on-year to roughly $17bn.