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    Home»AI Technology»How a furniture retailer automated order confirmation processing
    AI Technology

    How a furniture retailer automated order confirmation processing

    Team_AIBS NewsBy Team_AIBS NewsApril 24, 2025No Comments9 Mins Read
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    Picture by Jessie McCall / Unsplash

    Promoting custom-made furnishings on this age of mass manufacturing is just not simple. However this mid-sized, Europe-focused furnishings retailer was making it work. Their secret? Letting prospects select every thing — from cloth selections to couch leg kinds, even right down to the colour of ornamental nails.

    Nonetheless, as gross sales grew, the made-to-order created a serious downside. Every order was distinctive — totally different materials, {custom} options, and particular necessities. The crew needed to rigorously deal with every customization, create detailed specs for suppliers, and guarantee each particular request was appropriately manufactured. When suppliers despatched again order confirmations, the actual problem started.

    With an 8-week order cycle, processing delays meant prospects waited with out updates. Order backlogs grew, damaging evaluations elevated, and 20-30% of all orders had been experiencing some type of error or situation. They wanted a option to course of these paperwork precisely with out hiring extra employees.


    The actual price of guide provider order administration

    The provider paperwork arrived as advanced PDFs — some as much as 16 pages lengthy, in a number of languages, and with totally different technical notations. Their seven-person operations crew spent 10-15 hours per week per individual processing these paperwork. That is 70-105 hours weekly simply matching codes and verifying particulars.

    At a median hourly price of 180 SEK for operations specialists in Sweden, the guide processing was costing them roughly 655,200-982,800 SEK (€59,600-€89,400) yearly in direct labor prices.

    On prime of that, the guide course of resulted in 20-40 order errors throughout 100-150 month-to-month orders. It meant both the shopper needed to be compensated or the inaccurate merchandise needed to be bought off at a loss. The potential losses as a result of incorrect order may find yourself costing €12,000 month-to-month.

    To sum up, the processing inefficiencies had main downstream results:

    • Clients left ready for updates about their orders
    • Incapability to supply correct supply timelines
    • Growing damaging evaluations particularly mentioning poor communication
    • Time spent correcting errors managing and promoting off returns
    • Alternative price of expert crew members doing guide work
    • Extra hiring wants as order volumes grew

    Automation appeared like the apparent resolution. Nonetheless, their distinctive processes and excessive degree of customization meant they needed to discover a system that would deal with their particular wants. They wanted one thing that would not solely course of advanced PDFs precisely but additionally adapt to their cautious, detailed verification course of whereas working seamlessly with their present programs.


    Why conventional order affirmation processing failed the retailer

    Let’s check out how this retailer’s order dealing with workflow regarded like.

    • Buyer locations order on their web site
    • Order flows by way of their e-commerce system, Crystallize, into their ERP, Enterprise Central, as a gross sales order
    • Staff manually collects these orders 2-3 occasions weekly and makes use of inner filters to pick the suitable provider for the order
    • Creates Excel recordsdata for suppliers detailing what must be manufactured
    • Suppliers ship again order confirmations confirming what they’ll make and once they can ship
    • Order affirmation information is manually extracted and matched to gross sales orders
    • Order affirmation quantity and promised supply dates are added to Enterprise Central for matched gadgets
    • When all gadgets in an order are matched, prospects are knowledgeable the tentative supply information
    • As soon as the product is in manufacturing and transit, suppliers ship packing lists
    • Staff verifies these towards gross sales orders to make sure every merchandise is being readied
    • Continia is used to create POs from these packing lists
    • These assist mark gross sales orders for supply and schedule product launch of their warehouse administration system

    This advanced course of created a wierd workflow the place buy orders had been created after receiving packing lists moderately than earlier than putting orders with suppliers. This uncommon method was needed as a result of they collected web site orders on particular days earlier than sending them to suppliers. Moreover, not all gadgets in a buyer order would go to the identical provider, which means components of a single order may arrive at totally different occasions.

    Moreover, three extra elements made this course of significantly troublesome to automate:

    Variations in product listings

    Since customization was on the core of their enterprise, they wanted to trace every element of a {custom} order individually. So a {custom} couch gained’t be recorded as a single merchandise in Enterprise Central however as separate line gadgets — one for the couch mannequin, one other for the material selection, and extra for particular options like bronze nails.

    Nonetheless, the provider typically lists all these particulars as a single merchandise of their order affirmation. For instance, if a provider confirmed ‘Valen three-seater in Blue cloth with bronze nails‘, the crew must match this single entry to a few separate strains in Enterprise Central. This advanced construction made processing order confirmations significantly difficult.

    Language and notation variations

    The furnishings firm’s suppliers used totally different languages and technical notations of their paperwork. One provider used English with German technical notations, whereas one other combined Swedish and English phrases. This made matching with gross sales orders significantly difficult as a result of Enterprise Central wanted clear, standardized product codes.

    So, even one thing easy like metal nails may seem in a number of methods — as a technical code in a single doc, in plain English in one other, or as a German notation in a 3rd. The crew needed to manually interpret and translate these variations throughout information entry to make sure correct matching. 

    Particular case dealing with

    Some orders required particular dealing with guidelines. As an illustration, when an order affirmation was marked as ‘Showroom’ as a substitute of getting a buyer reference, it wanted totally different processing because it wasn’t tied to a buyer order. 

    The crew needed to first spot these distinctive instances, then apply totally different verification guidelines — including extra steps to their guide processing. This meant consistently switching between totally different procedures relying on the kind of order they had been dealing with.

    Break up orders

    Clients may order gadgets that got here from totally different suppliers. For instance, a buyer may order a settee from one provider and a footstool from one other. 

    So when order confirmations arrived, the crew needed to rigorously match every to the correct components of the shopper’s order in Enterprise Central. Since confirmations got here individually from totally different suppliers, they wanted to trace which gadgets had been confirmed and which had been nonetheless pending — all whereas guaranteeing they had been updating the proper line gadgets for every product.

    They tried numerous instruments, together with Continia, however they could not successfully deal with these advanced paperwork whereas sustaining the accuracy their course of demanded. They wanted a versatile resolution that would precisely extract and interpret inflexible, prolonged PDFs whereas adapting to their particular workflow wants.

    That is once they approached us at Nanonets.


    How we automated the retailer’s order affirmation processing workflow

    their advanced order dealing with course of, we knew automation wanted to occur step-by-step. We began with order confirmations. We constructed a versatile workflow that would automate the method from receiving provider paperwork to updating Enterprise Central with supply dates. The thought was to make use of this as a basis for different potential workflows, like packing checklist processing.

    This is a fast overview of how the automated workflow labored:

    • Staff forwards order confirmations to a devoted e-mail tackle or uploads them to a Dropbox folder
    • Our system identifies the provider format and applies related processing guidelines
    • For every doc, our mannequin:
      • Extracts order references, product particulars, and supply dates
      • Finds corresponding gross sales orders in Enterprise Central
      • Maps provider product descriptions to right Enterprise Central codes
      • Identifies particular instances like showroom orders
    • Nanonets flags gadgets needing evaluate:
      • Amount mismatches
      • Product code discrepancies
      • Unmatched gadgets
    • Staff evaluations flagged gadgets by way of easy interface
    • System learns from corrections
    • As soon as verified, updates Enterprise Central with supply dates

    Right here’s how we went about fixing totally different challenges of their doc processing workflow:

    1. Automated doc consumption:

    We established dependable doc consumption channels by configuring e-mail forwarding guidelines and organising Dropbox folder monitoring. This eradicated the guide downloading, sorting, and classifying of order confirmations. The system mechanically detects new confirmations and routes them for processing.

    2. Product matching:

    The largest problem was matching provider product descriptions to a number of Enterprise Central line gadgets. 

    So, we constructed an identical system that:

    • Begins with actual description matching
    • Falls again to fuzzy matching when wanted
    • Filters outcomes based mostly on further standards like upholstery codes
    • Handles the “one-to-many” downside (one provider merchandise to a number of Enterprise Central strains)

    When a provider lists “Valen three-seater in Blue cloth with bronze nails” as a single merchandise, our system can now mechanically establish and replace the corresponding couch mannequin, cloth, and particular characteristic strains in Enterprise Central.

    3. Provider-specific guidelines

    Every provider’s paperwork required {custom} dealing with:

    • For provider A: The system extracts article numbers and variant codes from product descriptions, checking “Choices” fields for particular options like ornamental nails
    • For provider B: The system handles combined Swedish-English phrases and matches based mostly on product descriptions and portions
    • For each: Extra verification steps for upholstery codes, kinds, and particular notes

    4. Managing exceptions

    To deal with their particular instances, we constructed particular detection and processing guidelines:

    • System identifies showroom orders mechanically
    • Handles cut up orders by monitoring a number of confirmations
    • Processes particular product codes with particular guidelines
    • Flags exceptions that want human evaluate

    The interface lets the retailer evaluate these exceptions effectively. Once they make corrections, the system learns from these adjustments — bettering future extraction and matching accuracy.


    The ROI of automated provider order administration

    Inside 3-4 months, the automated system delivered measurable outcomes throughout 4 essential areas:

    • Processing time lower from 70-105 to 40-50 hours weekly
    • Full elimination of order backlogs
    • Skill to deal with rising order volumes with out further employees
    • Built-in with Klaviyo for automated buyer communications
    • Proactive order updates all through the 8-week order cycle
    • Fewer damaging evaluations and buyer inquiries
    • Early detection of product mismatches earlier than manufacturing
    • Month-to-month financial savings of €12,000 from error prevention
    • Operations crew shifted to value-creating actions
    • Growth into the German market with the identical workflow

    What moved the needle most for the retailer? Our system’s potential to precisely course of advanced PDFs – it’s one thing they did not anticipate may very well be carried out successfully. Even 16-page paperwork with combined languages and technical notations are actually processed precisely.

    They’re additionally planning to increase the automated workflow to their Germany-region operations for the reason that course of would stay the identical, kind of. The one distinction can be the language – one thing that Nanonets would have the ability to deal with seamlessly.



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